CINCINNATI BELL CONNECTOR
Coursework • UX / Advertising / Signage / Environmental
The Cincinnati Connector, a streetcar in downtown Cincinnati, is not attracting as much attention as Cincinnati’s public transit officials had hoped it would. My hypothetical solution comprises an advertising campaign, a complete re-design of the ticket machines, both digitally and physically, and the placement of signage and an enclosed area at each of The Connector’s stops.
Station Stop and Signage with Branded Ticket Machine
City-Wide Advertisements
Social Media Advertisements
City-Wide Billboard Advertisements